Water pollution is one of the major environmental impacts of the fast fashion industry. Synthetic chemicals are used in the growing of many raw materials such as conventional cotton, as well as the dyeing of various fabrics. The contaminated wastewater run-off from these processes is often dumped into streams, polluting local waterways, effecting the health and wellbeing of the people who live in the surrounding areas. That is why we at KEEPER Denim donates $5 from each pair of KEEPER Denim jeans sold to is an international non-profit organization that has positively transformed millions of lives around the world with access to safe water and sanitation.

There are many countries that have dedicated a lot of time and resources into ensuring they have safe, clean drinking water readily available. Here are the top 5 counties that have the cleanest drinking water in the world:


Clean, healthy tap water in Finland is available almost everywhere, free of charge. The water is so clean that there is hardly any need for possessing before it can be consumed.


Although Iceland has many above ground natural water resources such as glaciers, rivers and lakes, you might be surprised to learn that the majority of their drinking water comes from underground aquifers. This means that most of the water has no impurities, so it doesn’t need to be processed.


In the Netherlands, most of their tap water is sourced from underground reservoirs. However, when it comes to the processing of the water to remove any impurities, instead of using chemical such as chlorine and fluoride which are commonly used in countries such as the US and Australia, the Netherlands takes a more natural approach. They use other methods such as sand filtration and UV light which is used to kill any bacteria in the water instead.


Norway gets approx. 90% of its’ water supply from surface water such as lakes, rivers and streams. Regarding any pollutants that may be present in the water, it undergoes a disinfectant process to remove any heavy metals, pesticides or pollutants.


Most of the drinking water in Switzerland comes from underground and given its’ high quality, only approx. 30% of it is required to undergo processing to remove impurities. It should be mentioned that Switzerland hasn’t always had some of the cleanest drinking water in the world. However this change is due to a huge effort made by the government who invested in advanced purification systems.


We hope you found this KEEPER Denim post on the top 5 countries with the cleanest water in the world interesting. Don’t forget if you are concerned about what’s in your drinking water, you can install a filter in your home to ensure you filter out any impurities, making it safer to drink.

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